![]() ![]() “It’s important to keep in mind that you may see longer delivery times than you’re used to from other e-commerce websites. Pinduoduo’s Temu sells mostly products from overseas, and especially from China, which is why shipping to the US could take 7-15 business days. It will also need to build brand reputation against the likes of Amazon, which contributed to almost 60% of all e-commerce transactions in the US last year. Pinduoduo is one of the few Chinese companies that still has its shares traded on a public bourse in America.ĪMAZON Half of US warehouse injuries in 2021 was at Amazon - can automation help? Now that the US site has gone live, Pinduoduo will have to worry about the next, most significant hurdle - significantly higher regulatory pressures from the US authorities as well as the Chinese. ![]() Pinduoduo foreseeable challenges to crack into the US market According to industry intelligence outfit, EMarketer, the US-traded arm controls as much as 13% of the share of the Chinese online retail platform. When it comes to the US, Pinduoduo is not new to the local financial ecosystem as its shares are trading on the Nasdaq Global Select Market. It won over shoppers by creating a sort of WhatsApp-Groupon mashup, where consumers spot deals on products, like toys and fruits, and then recruit friends to buy at a discount. Despite its late arrival, PDD broke through in China’s highly competitive internet retail space by bringing in social e-commerce practices that have helped build an annual active user base of more than 880 million. ![]() Pinduoduo, a much younger company than Alibaba and JD.com, having only been founded in 2015, is behind its rivals when it comes to the overseas push. Most of China’s biggest technology companies, from Tencent to Pinduoduo’s e-commerce rivals Alibaba and JD.com, have continued pursuing international markets. Its intentions are to follow in the footsteps of successful international ventures like Shein and AliExpress, both of which are China-based. However, when Bloomberg first reported it last month, citing people knowledgeable on the matter, the Shanghai-based company was said to be looking for new growth avenues at a time when its domestic economy is sputtering. So far, the Tencent-backed company has not made any public announcement or comment on the launch of Temu. Strangely, Pinduoduo has kept its American expansion extremely low-profile. Transactions by buyers in certain product categories over a certain amount per day.The website, which went online last Thursday, lists items across a number of categories including clothing, jewelry, pet supplies, and home and garden, signaling the Chinese giant’s attempt of perhaps replicating its disruptive success in the US. Prudential matter aimed at eliminating any influence on Pinduoduo’s GMV of irregular transactions, the Company excludes from its calculation of GMV transactions in certain product categories over certain amounts and If embedded, then the shipping fees are included in GMV. Hence, merchants may embed the shipping fees in the listed price. Platform are not charged for shipping fees in addition to the listed price of merchandise. (1) “GMV” refers to the total value of all orders for products and services placed on the Pinduoduo mobile platform, regardless of whether the products and services are actually sold, delivered or returned. We have grown our user base and GMV rapidly ![]()
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